DDC/MACA SIDEWALK GALLERY in MADSION
Article from Madison Patch:
Madison Arts & Culture Alliance, Downtown Development Commission Collaborate in First Public Art Project and Gallery of Banners
Bonnie L. Cramer
Thursday, April 25, 2013
MADISON, NJ – Madison is introducing its first public art project, a sidewalk gallery of collaborative efforts between the Madison Arts & Culture Alliance (MACA) ,the Downtown Development Commission (DDC) and eight selected and sought after New Jersey artists. They are Danielle Auriemma-D’Amico, Kadie Dempsey, Dan Fennelon, Susan Gepford, Daniel Marck, Dennis McKee, Kris Pfeifer and Larry Ross.
MACA is a non-profit coalition of organizations, societies and institutions embracing art, culture and history. Their focus is to inspire and strengthen the Madison community by delivering diverse and engaging activities related to the art world and the appreciation of same. In partnership with the DDC which is focused on the coordinating of redevelopment activities, strengthening the downtown district, and fostering economic growth, the two groups have connected with a mission to promote Madison as a true, art destination.
Canvas banners, original works of art designed and created by these eight artists, will wave throughout the town of Madison bringing color, dimension and life to the sidewalks starting May Day through October 18th . In addition to the banner show, an exhibit during this period will be housed in a vacant storefront where each of the artists can feature some of their other works. By bringing art into the downtown district, there’s another new sidewalk view for visitors and people passing by. That being said, perhaps this attraction will drive more business to the downtown district as well.
Craig Erezuma from Erezuma Architects located in Madison and also a Member of the Downtown Development Commission and Member of the Public Improvement Committee, took it upon himself to fabricate the eight metal poles which have been installed in key locations along Main Street and Waverly Place.
The banners will be removed and prepared for an auction open to the public at “A Gala” to be held at Madison Hartley Dodge Memorial in the fall. The event will include a meet-the-artist reception, music, refreshments, and of course, the opportunity to bid on one of the original banners.
In addition to the beauty of the town and the feeling of “community”, the two groups are working to promote Madison as a destination of the arts with a goal to engage the public, connect the artist to community and deliver economic benefits as well.
Deborah Farrar Starker, President of the Madison Arts & Culture Alliance said, “This public art project is the first of what I hope will be many collaborations between the DDC and MACA. It’s community engagement at its finest – one that promotes the creative process and brings another level of vibrancy to Madison.”
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